Zach Bokuniewicz

Assistant Director, Creative

When you’re young and decide you want to be a designer, the first vision you have is working at a big marketing firm with well-known brands. When I moved up to Rochester, NY to get my BFA in graphic design at the Rochester Institute of Technology, that was what I aspired to do. What I didn’t count on in that time and what my family likes to tease me for is that I went to college…then never left! Needing an internship to complete my undergraduate degree, I found one in 2013 at the University of Rochester, a neighboring college which would eventually lead me to an 8-year career in designing for higher education.

After completing my BFA, I continued my college journey by getting my MS in Marketing Communications at Nazareth College in 2020, and while my weekdays are spent here at NAF helping students be future ready, I spend my weekends teaching Nazareth students as an adjunct professor in the Visual and Marketing Communications program. Thanks to one internship in 2013, I found that my passion wasn’t working with a well-known brand, but instead bringing together my newfound passion for education and design to help students’ brand themselves as the change-makers and leaders of tomorrow.