
BOSTON, Jan. 28, 2025 /PRNewswire/ — American Student Assistance® (ASA), a national nonprofit changing the way kids learn about careers and prepare for their futures, today announced the expansion of its EvolveMe partner network, including CodingNomads, ESAI, Vero Learning, Wicked Saints Studios, DataCamp, Milestone C, and SkillUp Coalition. Launched in 2023, EvolveMe® is an award-winning, skill-building and career experimentation platform that incentivizes young people to take actions that advance their career interests. Through the platform, teens have access to more than 180 diverse career experimentation tasks – powered by innovative partner organizations – with an 81 percent completion rate.
Part of ASA’s digital ecosystem of free career readiness experiences, EvolveMe enables teens to discover and engage in high-quality, credible career experimentation activities—called Tasks—including virtual internships, AI-powered career coaching, mock job interviews, coding courses, and virtual career mentorships; and develop transferable skills they can apply to any job. These tasks involve many different engaging formats, such as watching videos and taking quizzes, playing games, and completing mini-lessons or quests. For tasks completed, teens earn points they can redeem for gift cards to their favorite retail, restaurant, and entertainment brands. They can also track their progress and accomplishments through fun and dynamic visuals. To date, some of the platform’s popular career readiness tasks include activities, such as improving one’s resume, discovering careers for machine enthusiasts, developing skills that apply to any job, getting started in animation, and money smarts for student athletes.
“Through our suite of free career readiness experiences, including meaningful tasks powered by innovative partners, ASA directly engages with kids and empowers them to see their futures more clearly,” said Clay Colarusso, CMO and SVP of Digital Strategy, ASA.
New EvolveMe Partners and Associated Tasks:
NAF: Shaping teen awareness with tasks like “Professional Speak,” “Pitch Perfect,” and “AI to Revolutionize Fashion,” NAF is where opportunity begins. More than 113,000 high school students in 619 NAF academies across 363 high schools benefit from the NAF design. KnoPro [powered by NAF] is a free web platform that helps U.S. K-12 school students, aged 13 and older, tackle real-world problems faced by business leaders, receive expert feedback from industry mentors, build their skills and resumes, and learn about new careers. “NAF is thrilled to have our KnoPro product be a part of ASA’s EvolveMe platform, as our goals and missions are strongly aligned in ensuring that the next generation is future-ready now,” said Lindsey Dixon, Vice President of Product & Innovation, at NAF. “With so many important career decisions to make, it becomes essential for students to have access to free resources and tools that will help them navigate their journeys forward. EvolveMe and KnoPro both make it interesting and fun for teens to explore career interests, test out different options, develop critical skills, and much more – all while earning points for cool prizes – so that they can feel confident and primed to take on their next steps after high school! We look forward to the partnership and supporting students along the way.”
To learn more about how teens are preparing for the future through EvolveMe, read the Worktour and the DeBruce Foundation case studies.
More on ASA’s Award-Winning, Free Suite of Digital Career Readiness Experiences for Teens
When taken together, these digital experiences create a powerful ecosystem that can help students find what they’re good at, what they can be paid for, what the world needs, and what they love. Starting in middle school, teens can explore careers through experiences like the Future Network, a series of original videos that spans five categories and follows Gen Z as they explore and learn about different careers from industry professionals; and Futurescape®, a mobile-first experience that enables career exploration aligned with teens’ interests and strengths. As teens continue their journey through high school, they can build career-ready skills and experiment with fields of interest using Next Voice™, a digital youth advocacy platform that empowers kids with the durable skills they need to effectively make change for the issues and causes that impact their futures; and EvolveMe, co-created with input from thousands of young people.
About American Student Assistance® (ASA)
American Student Assistance® (ASA) is a national nonprofit at the forefront of changing the way kids learn about careers and prepare for their futures through equitable access to career readiness information and experiences. ASA helps middle and high school students to know themselves–their strengths and their interests–and understand their education and career options so that they can make informed decisions. ASA fulfills its mission–in schools and beyond the classroom–by providing free digital experiences, including Futurescape®, Next Voice™, and EvolveMe®, directly to millions of students, and through advocacy, impact investing, research, thought leadership, and philanthropic support for educators, intermediaries, and others. ASA fosters a generation of confident, crisis-proof young people who are ready for whatever path comes next after high school. To learn more about ASA, visit www.asa.org/about-asa.